
Local fish tacos - WEb design & social media marketing
Local Fish Tacos was founded in 2021 by Hazael Mayoral with the passion to sell Baja-style authentic fish tacos to the people of southern California. Unique to his brand, Hazael uses his overlanding lifestyle to promote his tacos, selling directly from the back of his Jeep and attending various overlanding meet ups from Los Angeles to Ensenada. The Local Fish Taco team go directly to the source by spearfishing and purchasing fresh fish weekly and selling their delicious tacos at various events and night markets all over Southern California.
Firme Designs was commissioned to consult on branding design during the founding of the business including logo and brand colors selection as well as the target marketing strategies. Our team collaborated on the website design, selecting specific colors, fonts, and photography to be consistent with the branding. The team was also asked to create a clear social media marketing strategy that would pivot the business owner's personal Instagram into the business social media platform seamlessly while gaining the attention of new followers. Firme Designs continues to consult on future social media campaigns.



